Marshalltown, IA Profile: Facts & Data

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Marshalltown, Iowa - Basic Facts

The City of Marshalltown had a population of 27,626 as of 2020-2024 American Community Survey 5-Year Estimates. Marshalltown ranks in the upper quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Iowa. See peer rankings below.

The primary coordinate point for Marshalltown is located at latitude 42.0494 and longitude -92.908 in Marshall County. The formal boundaries for the City of Marshalltown encompass a land area of 19.28 sq. miles and a water area of 0.03 sq. miles. Marshall County is in the Central time zone (GMT -6).

The City of Marshalltown has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

The City of Marshalltown is located within Township of Taylor, a minor civil division (MCD) of Marshall County.


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  1. Marshalltown Demographic Data
  2. Peer Comparisons (Rank and Percentile)
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Marshalltown, IA Data & Demographics

Source: 2020-2024 American Community Survey 5-Year Estimates

POPULATION

Total Population 27,626 (100%)
Population Density 1,441 per sq mi
Diversity Index1 59
 
 

INCOME

Median Household Income $69,068
Per Capita Income $30,130
Median Home Value $127,700
 

HOUSING

Total HU (Housing Units) 11,046 (100%)
Owner Occupied HU 6,976 (63.2%)
Renter Occupied HU 3,159 (28.6%)
Vacant Housing Units 911 (8.2%)
 

HOUSEHOLDS

Total Households 10,135
Average Household Size 2.62
Family Households 6,171 (60.9%)
NOTES
  1. The Diversity Index estimates the likelihood that two persons chosen at random from the same area belong to different race or ethnic groups, based on five groups: Hispanic/Latino, Non-Hispanic White, Non-Hispanic Black, Non-Hispanic Asian, and Non-Hispanic Other/Multiracial. A value of 0 indicates the population belongs entirely to one group. Higher values indicate a more evenly mixed population. Calculated from U.S. Census Bureau ACS 5-year estimates (table B03002).

Marshalltown, IA - Peer Comparisons by Rank and Percentile

The table below compares Marshalltown to the other 1,026 incorporated cities, towns and CDPs in Iowa by rank and percentile using 2020-2024 American Community Survey 5-Year Estimates data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 17 98th
Population Density # 106 90th
Median Household Income # 461 55th
Per Capita Income # 780 24th
Diversity Index # 6 100th

Additional comparisons and rankings can be made with a VERY EASY TO USE Iowa Census Data Comparison Tool.

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